What does timeless design mean?
Timeless
Not restricted to a particular time or date
Having no beginning or end
Not affected by the passage of time or changes in fashion.
The definition of timeless is something that cannot be measured by time or does not go out of style. A movie that is just as popular and relevant today as it was in 1950
According to some, there are six core values which are timeless and transcultural: Honesty and Truth, Respect and Dignity, Compassion and Kindness, Fairness and Justice, Helpfulness and Forgiveness.
Original definition: Honest design, design with intent
Design
a plan or drawing produced to show the look and function or workings of a building, garment, or other object before it is built or made.
an arrangement of lines or shapes created to form a pattern or decoration.
It's said that the word “design” comes from the Latin word designare. Designare is said to have meant to draw a plan. For this reason, it is thought that the word design initially was used in this sense of a plan on paper.
The purpose of design is much more closely linked to strategy than aesthetics. Design is the process of intentionally creating something while simultaneously considering it's objective (purpose), function, economics, sociocultural factors, AND aesthetics
Original definition: To create for a user with empathy
- Futurism that stand the test of time-
- Is high impact short term?-
- Geometric design vs. organic design
- Brutalist architecture is both old and geometric and timeless
- Why can architecture break this rule, does it relate to scale
- Why do we rely on scale so much? Digital life, does scale matter anymore
I am interested in learning from past design cycles to better understand the direction of the future and be able to design efficiently and with less waste. Overall creating a more sustainable design process. Developing a design process based on the facts of the past to help steer a vision of the future. Giving the customer what they need even before they realize they need it.
I seek to gain insights from previous design cycles to enhance my comprehension of future trends. By anticipating customer needs before they arise I aim to deliver solutions proactively. This will enable me to design more efficiently and reduce waste. The ultimate goal is to cultivate a design process that prioritizes sustainability, leveraging historical data to shape a forward-looking vision.
(Brualism)
In the words of Reyner Banham, it was an attempt to create an architectural ethic, rather than an aesthetic. When the Smithsons called their work Brutalist or part of a New Brutalism, the brutality to which they referred had less to do with materials and more to do with honesty: an uncompromising desire to tell it like it is, architecturally speaking.
(Book)
- So much left to our own imaginations
- Do words follow fashion, does fashion follow words
-
(Performance art)
- THIS IS NOT A PIECE OF POETRY. POETRY TO ME IS NOUNS OR ADJECTIVES. THIS IS VERBS. AND YOU HAVE TO DO THEM. THESE ARE ALL INSTRUCTIONS AND WHEN YOU JUST DO IT, THEN YOU START TO UNDERSTAND IT.
YOKO ONO
WHY?
(products)
CMF silver?
Minimal visible technology
silhouette/ proportions
Disruptive vs. refined
(Film)
Absent of trends
Disconnected from reality
Original thought
(Architecture)
Brutalism/ old and new
Foreign to its environment
(Music)
Experimental
Lack of trends
No socal monetary
Un-relevant
RECIPE
(A product that just exists) idea 1.
Lives on its own
Creates its own moment
Came before not after
Empathy follows passion
Passion follows empathy
Design for the sake of design and expression not to satisfy a market but to release an inner desire to create
Ultimately: Understanding what attributes will cause a design to become timeless will result in a sustainable product. Sustainable because making a product that doesn't age will result in less physical waist. Digital waste is endless and will not negatively affect the environment around us.
The future of car design will be designing digital organs. Focus on uncompromised user needs.
Sustainable (def): Sustainability consists of fulfilling the needs of current generations without compromising the needs of future generations
Idea
Has a timeless shape with updatable internals
Hidden technology
Ageless exterior design
A shell with the future inside of it
A shape that never changes, optimal
Exterior design that understands past, present, and future
Questions
If car design is dead let's create a better product
Focused on experience, emotion, empathy, desire, personal needs, peace, mobility, autonomy, self expression, connection with others, enjoyment of art, safety, an escape
What I want to live on
Emotional bond to a product
Memory maker
Experience transporter
Personal bubble
How to design this?
(Exterior: Phase 1)
Uncompromised shape (aero/ safety)
Simplistic enough to become different proportions (may change)
Designed with passion
An original thought
Use research to justify visual design (phase 1)
(Interior: Phase 2)
THX1138 (white space)
Transformative
Usage of AR and forward thinking interactive technology
Use phase 2 to identify and predict ux/ui and CMF
(Simplify: Phase 3)
Take what I have and simplify it down as much as possible
Trim the fat
Optimize as much as possible
Simplify the experience
Simplify the updating system
(What it's missing)
People will ask why?
What makes it timeless (describe)?
I see it…then wonder why
Told this is timeless…makes people question why…needs to be stimulating
Taken as inspiration..
…unique..unrefined…open ended… less refined…able to be interpreted..
How to research
What caused the designs to become timeless?
What is similar about the inception stories of these products. (Rebellious)
Create instructions based on this research.
(What's undervalue now that will become valued in the future)- trend forecasting
(interior)
3% rule..maybe the experience only slightly needs to change. Combining two upcomon things… driving without seeing.. Driving in water..sitting on grass… taste.smell. Think about people's senses
(For Phase 2)
Anti current trends..what is something people won't be doing in the future that will cause this product to remain unique..trend research to understand the vehiocles timeline and think about life of product.
Ergonomic driven design
Products are made for humans
(Countach LP500,1971)
Why was it designed?
Best high speed road car the world has ever seen!
Develop a new car that would be better than the mura in every way
What affected its design?
Mid engined, rear wheel drive, v12
Weight distribution, longitudinal engine and trans between the seats
Marcello and head of lamborghini lived together
Company was sold and now had funds to develop the car
Futuristic design and old world craftsmanship
Lamborghini re worked the car to fit new high performance pirelli tires
An f1 driver gave lamborghini lot of money for them to add a wing to the car
What else was happening during the time period?
The cold war
Vietnam war
Many movements people looking for change
Silent Spring :focuses on the negative effects of chemical pesticides that were, at the time, a large part of US agriculture.
Western movies were popular
Rebellious era, different fashion, hair styles, music
Who designed it?
Marcello gandini
Pros and cons?
Less visibility
Not very aerodynamic
Expensive
Fastest top speed
Wild styling
Bad boy attitude
Summary
Rebel against ordinary surfacing
Shock the market
Caused a movement (influenced automotive design)
Was it the first production wedge car?
(Electric Guitar, 1954)
Why was it designed?
Acoustic wasn’t loud enough
Les paul “if people can hear him better be can get more tips”
What affected its design?
1932 frying pan
Magnet pick up, reduced feedback
Rickenbacker first to produce the electric guitar
Hollow body
Input jack on the side of guitar
Made wood thicker to reduce feedback, created a whole new model (semi hollow body)
The les Paul log, created new technology but hid it with conventional styling
Solid body guitar helped to resolve the pickup issue
Used by famous musicians
Fender (broadcaster) guitar was a made from two pieces the body and the neck reduced production costs and easier to repair on the road
Became the fender telecaster then the stratocaster (most iconic) Three pickup setup, most versatile. Used by so many artists
Double cutaway made it easier to access the upper frets
What else was happening in music during the time period?
Rock was fast, fun, and controversial
Rock was combo of blues, country, golspal, and jazz
Who designed it?
Collaboration of many different artist
Guitar players that modified their guitars
Pros and cons?
Headstock is slanted at an angle (les paul gibson)
Easily broken if dropped
Reduced tuning stability
Guitar sounds and plays amazing (people overlook these flaus)
Summary
Societal revolution of the 1960’s
Wanted to reach more people (louder)
Made by enthusiasts (guitar players) Caused a movement
(Brutalist architecture, 1950’s)
Why was it designed?
Anti-bourgeois and socially progressive
Monuments of egalitarianism (equality for everyone) and democracy
Anti ornamental style and anti rigid glass box of the bauhaus movement
Honest approach to architecture
Designed for the people
What affected its design?
Focused on material
Shiny glass towers were associated with the wealthy
Style was used for public buildings
Concrete is inexpressive and accessible
Less glazing made it more practical for climate control (better for schools)
“Heavy emphasis on the exposure of structural materials and celebrated the internal functional use of the building”
A cohesive interior and exterior design
Uncompromised structures
Built to last
What else was happening during the time period?
Post war 1950’s and 1960’s
Rebuilding projects after WW2
Brutalism died out in the late 1970’s because of the energy crisis
Who designed it?
Alison and peter smithson
Pros and cons?
Concrete doesn’t age well
Buildings were imposing
Buildings we cheap and strong
Signs of power
Summary
Anti-bourgeois
Honest approach to architecture
(THX1138, 1971)
Why was it designed?
Rebelling against a society that wants everyone to obey and serve their purpose
Commentary on totalitarianism (people should have individuality)
What affected its design?
Dystopian future
People know longer have names
Sustainment of the city is more important that an individual thing
Government sees citizens as a disposable resource
What else was happening during the time period?
Who designed it?
George lucas
Pros and cons?
Summary
Rebelling against society
Commentary on totalitarianism
(Meddle, pink floyd, 1971)
Why was it designed?
What affected its design?
What else was happening during the time period?
Who designed it?
Pros and cons?
What happened in the 1950’s?
Short answer: Post war boom/ civil rights movement
What happened in 1971?
Short answer: Inflation
Wealthy people started to buy hard assets, real estate and stocks.
Unsurprisingly, the US government became free to print and spend money recklessly by decoupling the dollar from gold
In that year—1971—facing depleted gold reserves and a dollar facing increasing inflationary pressure from government expenses, Nixon made a critical decision: he “temporarily” paused gold redemption.
TIMELESS DESIGN
HONEST
EMPATHETIC
AVANT-GARDE
EVOKING
Study the evolution of car design over the years, identifying pivotal moments, design movements, and their impact on the industry, as well as analyzing the successes and failures of past designs.